• B2B events agency

    Event Marketing Stars

  • Phone

    +44(0) 20 7097 5867

  • Contact us

Building a contact list in a GDPR compliant world

Most of event and B2B marketers will know the drill. You need to run a campaign and one of your key tactics is email marketing – kind of logical when you think that 86% of professionals saying they prefer to use email when communicating for business purposes (Source). To increase the number of contacts you’re […]

Experiential marketing in B2B

I came across this article today, which discussed what experiential marketing is via an interview with the creator of the term. And as I read through, it got me thinking how this is very relevant for B2B marketing as well. The article names experiential marketing as the content that goes beyond purchase and I strongly […]